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NWCG Branding Guidelines

Branding header graphic. Decorative.

NWCG Branding Strategy

NWCG’s products and materials are produced by committees, staff, and other experts or through contracts and external sources. NWCG branding is important to consistent and effective messaging using colors, logos, fonts, and tone of voice to foster instant recognition of NWCG products and services. A positive and professional image is built by employing this strategy which is composed of several sub-components and will ensure consistency across all platforms, regardless of the origin.

The use of standardized templates efficiently creates cohesion between products and platforms. Available NWCG templates will be used and style guidelines will be followed for all publications, training materials, videos, and other products.

For questions, please contact the NWCG Webmaster.

Download and review the following guidelines: 

USWDS Paragraphs

Download the Branding Standards Spec Sheet

Downloadable JPEG and PNG files

JPEGs have a solid white background and are 300 dpi.

PNGs have a transparent background and are 72 dpi.
Color NWCG logo.
Black and red NWCG logo.
Black and white NWCG logo.
Grayscale NWCG logo.
 

Please contact the NWCG Webmaster for .tiff or .eps working files.

NWCG Latest Announcements

NWCG Equipment Technology Committee Releases Safety Warning: 25-001 Non-specification fire shelters

Date: January 15, 2025
Contact: Equipment Technology Committee

The Equipment Technology Committee (ETC) has released Safety Warning: 25-001 Non-specification fire shelters. Non-specification fire shelters claiming to meet Forest Service (FS) fire shelter specification 5100-606 were first found in February of 2023. As of September 2024, non-specification shelters are again being advertised and sold on the open market.

This Safety Warning outlines details and recommended procedures to purchase FS specification shelters made with materials and components that meet performance criteria and toxicity testing requirements outlined in FS Specification 5100-606. 

For additional information on identifying non-specification shelters, please view ETC Safety Warning 23-01.

References:

ETC Safety Warning 25-001: Non-specification fire shelters

NWCG Equipment Technology Committee

ETC Safety Warning 23-01

Paul Gleason Lead by Example Awards

Date: January 14, 2025
Contact: Leadership Committee

The NWCG Leadership Committee has awarded the 2023 Paul Gleason “Lead By Example” awards to individuals in the categories of Initiative and Innovation, Mentoring and Teamwork, and Motivation and Vision, as well as a Lifetime Achievement Award.

Congratulations to the awardees:

  • Sam Bowen, Superintendent of the Mark Twain Veteran Crew with the U.S. Forest Service.
  • Greg Titus, Zone Fire Management Officer for the St. Marks National Wildlife Refuge with U.S. Fish and Wildlife Service.
  • Renae Crippen, Manager of the Blue Mountain Interagency Dispatch Center with the U.S. Forest Service.
  • Eric Carlson, Instructor with OMNA International.

References:

Paul Gleason Lead by Example Award

Wildland Fire Leadership Development Program

Interview with Paul Gleason

Updated NWCG Standards for Water Scooping Operations, PMS 518

Date: December 19, 2024
Contact: Water Scooper Operations Unit

The NWCG Standards for Water Scooping Operations, PMS 518 establishes the standards for dispatching, utilizing, and coordinating water scooping aircraft on interagency wildland fires. These standards should be used in conjunction with the NWCG Standards for Aerial Supervision (SAS), PMS 505, and any local, state, or geographic/regional water scooping plans.

References:

NWCG Standards for Water Scooping Operations, PMS 518

Updated NWCG Standards for Aerial Supervision, PMS 505

Date: December 19, 2024
Contact: Interagency Aerial Supervision Subcommittee

The Interagency Aerial Supervision Subcommittee has updated the NWCG Standards for Aerial Supervision, PMS 505. PMS 505 establishes standards for aerial supervision operations for national interagency wildland fire operations. 

References:

NWCG Standards for Aerial Supervision, PMS 505